MadCap coffee buyer Chad Morton, explained MadCap supports a supply chain that is both transparent and sustainable at every point along the line. Our biggest challenge is educating our customers about coffee's 'seed to cup' process, showing them the journey coffee takes before getting to their cups and how that journey affects the resulting taste.”Īt the root of MadCap's operation are the coffee farmers. “Our single-minded purpose is to offer the highest quality coffee we can source. “MadCap's goal from the start has been to provide customers with a cup of coffee that in a sip, can tell the 'seed to cup' story,” said Trevor Corlett, owner of MadCap Coffee. MadCap celebrated its first anniversary in January. Located on the bustling hub of 98 Monroe at Ottawa Avenue in downtown Grand Rapids, MadCap Coffee has become a mecca for excellent coffee in Grand Rapids. Where does your coffee come from? Where is it grown? Why does it matter? How do these conditions affect how the espresso or latte taste? What about the roast? There are so many variables that come into play when brewing the perfect cup of coffee and while we may not be thinking about this complexity sip for sip, the experts at MadCap Coffee in Grand Rapids certainly are. Whether it's brewed stove top, in a coffee pot, espresso machine, moka pot, french press, chemex or, heavens forbid – gotten from the closest gas station or brewed in a vending machine, many of us do not think of our coffee's journey beyond its stimulating effects as we sip it each morning. All rights reserved.Coffee has been part of human history for hundreds of years and is a common morning ritual across the world. Attribution:Ĭopyright © 2023 MadCap Software Inc. Note: If you encounter any issues with the installation/activation process please contact MadCap Software technical support via telephone 1(888)623-2271 or email, here.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |